Press coverage, founder features, review monitoring, crisis response, and ongoing reputation management across search, social, and marketplaces. built so your brand is trusted wherever a customer looks before they buy.
200+
Media placements
50+
Founder features
30+
Brands serviced
24/7
Crisis response
Why PR and reputation matter more than ever
Today's customer rarely buys on the first touch. They search your brand on Google, scan reviews on Amazon and Nykaa, peek at your founder on LinkedIn, and skim a few articles before they trust you with their money. Every one of those surfaces is a reputation surface. and most brands leave them to chance.
Our PR and reputation practice is built around a simple idea: every place a customer can look up your brand should reinforce trust. That means earned media coverage, a credible founder narrative, healthy reviews, strong search results, and a calm, prepared response when something goes wrong.
Media relations and editorial coverage
We secure earned coverage in consumer publications, business and startup media, lifestyle outlets, and category-specific trade press. Coverage is built around real news hooks. funding, launches, milestones, founder POV, category trends, and data we can credibly own.
Press release writing and distribution
Journalist relationships across consumer and business media
Story angles built around real news hooks
Editorial features in print, digital, and podcasts
Awards entries and industry recognition programmes
Founder PR and thought leadership
A credible founder voice compounds brand equity faster than almost any paid channel. We build founder PR programmes covering LinkedIn content, podcast appearances, op-eds, panel speaking, and long-form features. Each programme is anchored in your authentic point of view, not generic thought leadership templates.
Review and rating management
Reviews on Amazon, Flipkart, Nykaa, Google, and quick commerce apps directly determine conversion. We monitor every review surface daily, respond to negative feedback with care, run review-acquisition flows for happy customers, and flag policy-breaking reviews to platform teams for removal.
Daily monitoring across marketplaces and Google
Templated and bespoke responses to negative reviews
Review acquisition flows post-purchase
Escalation to platform teams for unfair reviews
Monthly sentiment and theme analysis
Search reputation and online presence
When a customer Googles your brand, the first page should be controlled real estate. your website, your social, positive coverage, and useful informational results. We audit your branded search results, fix gaps, push down outdated or negative results through positive content, and monitor for new entries.
Crisis communications and rapid response
Every consumer brand will face a crisis at some point. a viral negative review, a compliance scare, a delivery failure that goes public, or an unfounded social media accusation. We pre-build crisis playbooks for the most likely scenarios, train your spokespeople, and stand by for rapid response when something hits.
Most reputation damage comes from a slow or defensive response in the first 24 hours, not the original incident. Our role is to make sure that does not happen to you.
Influencer and creator reputation
Creator partnerships can lift or sink your reputation depending on the partner. We vet creators for past controversies, brand fit, audience quality, and historical engagement before recommending them. and monitor ongoing partnerships for reputation risk.
Reporting, dashboards, and quarterly reviews
Every brand we work with gets a monthly reputation dashboard covering media placements, share of voice, sentiment trends, review health by platform, branded search results, and crisis incidents. Quarterly we run a written review with what worked, what changed, and where the next quarter is focused.
Why brands choose us for PR and reputation
Most PR agencies stop at press releases. Most reputation tools stop at review monitoring. Our practice is built around the full picture. earned media, founder narrative, reviews, search, and crisis. under one team. That integration is what allows us to actually move the needle on whether customers trust your brand at the moment of purchase.
Frequently asked questions
Can you guarantee press coverage in specific publications?+
No credible PR partner should guarantee specific placements. What we do guarantee is a defined volume of pitches, a curated target list, founder briefing support, and transparent monthly reporting on every outreach effort and outcome.
How quickly can you respond to a crisis?+
Retainer clients have a 24/7 escalation line with a one-hour first response. Within the first four hours we will typically have a recommended holding statement, stakeholder map, and a 24-hour action plan ready for sign-off.
Do you handle reviews on Amazon and quick commerce apps?+
Yes. Daily monitoring, response to negative reviews where the platform allows, escalation of policy-breaking reviews to platform support, and review acquisition flows for happy customers are all part of the standard reputation engagement.
What does a typical engagement look like?+
PR and reputation engagements are scoped as monthly retainers with a fixed scope. pitch volume, founder activity, review platforms covered, and reporting cadence. Most engagements run on a 6 month minimum because PR compounds over time, not in a single month.
Make your brand trusted wherever customers look
Tell us about your brand and we'll share a clear PR and reputation plan tailored to your stage and category.